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March Conference - Presentation - EN

N21 | Ecolabelling as a tool for achieving sustainable rural development

Overview Summary Objectives Outcomes Partners

Lead Partner
Contact Person Vanessa Holland
Position within organisation: Development Officer
Telephone number : 00 35 3 26 431 34
Fax number : 00 35 3 26 412 23
Email address :
Website :
Project type : Action
Partners involved :
Relevant measure(s) : 4.1, 4.2, 4.3.
Total eligible cost (€) 1,500,000
Summary Top
A network of partners working towards sustainable development of distinct rural areas in the NWMA has been established over the last two years (see below for partners). This partnership approaches the issue of balancing conservation with the need for development. The Natural Park model provided the framework for resolving the challenges involved in achieving sustainable development whilst protecting the natural resources, scenic beauty and cultural and social heritage of distinct rural areas. The partners designed, tested and implemented tools and methodologies for sustainable development that both met the needs of the specific partner territories and were transferable to other regions. These included: interactive GISs, landscape maps, eco-labeling, a quality friendliness charter, an eco-tourism observatory and an almanac. We intend to continue, advance and broaden this partnership to build on the progress already achieved and to gain from the experience of new partner projects.
Objectives Top
To encourage sustainable development of the partner territories so as to achieve social harmony and economic optimisation while at the same time improving and ensuring the environmental and cultural integrity of the regions. To develop the regional identity of the territories involved as having a unique and distinct character with a superior environmental quality. To enhance the partner territories productive potential through the effective use of this identity. To develop an area-based eco-labeling scheme for products and services. To promote eco-industrial development in the regions. To develop the eco-tourism potential of the participating rural areas. To empower the local communities enabling better understanding of sustainable development issues. To promote environmental education through awareness-raising initiatives at school and community level. To integrate this environmental awareness-raising programme to existing heritage sites and tourist attractions. To transfer expertise, knowledge and skills across the partnership thereby reducing the ecological footprint of the participating territories.
Outcomes Top
Number of local, regional and transnational networks established to promote sustainable development in the territories. Community and consumer recognition and appreciation of regional identity of partner territories. Number of approved tourism product providers and commercial food producers participating in the partnerships eco-labeling scheme. Number of enterprises implementing environmentally sound management systems. Development of ecologically sensitive tourism activities and attractions. Number/proportion of individuals, enterprises and community bodies assisted through formal eco-counselling. Number of school and community educational initiatives completed. Number of workshops, meetings and seminars attended by the partners.
Partners Top
cities&regions transport&it water&flood risks nature&heritage seas&ports